JORD: Sustainably, Stylish Wood Watches

written by LUKE January 30, 2017

When I first looked up Jord Wood Watches on Instagram I was impressed with the variety of style, colors, and textures that appeared on their feed. There is truly a style for everyone it’s just a matter of finding yourself in the look and feel of a certain watch.  As I scanned through the creative photos on the feed trying to decide which one fit for me, I couldn’t help but think about the love/hate relationship that I have with wearing a watch.

I have a history of losing and breaking watches, one time I even managed to run over a really nice quartz silver watch with a lawnmower. After a few mistakes like that, I resorted to just buying cheap sporty watches which served a practical purpose but looked terrible. Then smartphones started dominating our lives and the practical need for a watch vanished and honestly, it’s been years since I’ve worn a watch.  However, of late I’ve started to notice how great a quality watch looks and have started thinking about buying one for myself as a solid accessory for my minimal and ethical wardrobe. I wear mostly black, gray, white and like to keep things simple so naturally, I’d want a watch that looks the same. The JORD watch that I ended up choosing is from the Frankie series and is the Ebony and Gold edition. It is made from real raw Ebony wood found in Mozambique, East Africa.

Just to give you a little bit of background on JORD they are a wooden watch brand that uses 100% natural wood from sustainable sources. There are quite a few different wooden finishes, some other ones include maple, walnut, hazelwood and bamboo. The crystal glass on most JORD watches is made from Sapphire which is colorless and extremely scratch resistant.

It is splash-proof but not water proof, if it’s submerged in water it can result in damage to the integrity of the wood. In order to clean and preserve your JORD watch, you can purchase their 100% natural cleaning oil which is custom made intentionally for treating and nurturing the raw natural wooden bands. It is also recommended that you do not store this watch in very hot, cold or humid/dry conditions. There is a 1-year warranty as well.

JORD wood watches are skillfully made, sustainable and built to last. I love the minimal, modern and manly look of my Ebony and Gold Frankie Series watch and will sport it proudly for years to come.


jord full collection by luke

luke with jord

luke hip jord

Check out JORD wood watches here and browse their collection.

 The watch featured in this post was given to me for review by Jord Watches. All opinions are my own and written honestly. At Sutton + Grove we feature brands and businesses that we truly love and believe fit within a conscious lifestyle. Read more HERE.

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